When do you need positioning?

• Entering the market and wanting to stand out.
• Lost traction with new competitors rising.
• The original strategy fell short.

Time to call a creative agency!

What is the right positioning?

You cannot please everyone, so focus on what truly matters.

• If competitors emphasise features, highlight your speed and service.
• Understand your audience? Speak directly to their needs.
• Is your product for specific times or places? Use that niche to stand out.
• Introducing a new use? Showcase the novelty.
• Have a reliable chain? Show your consistency.
• Paraben-free, GMO-free, cruelty-free? Share it proudly.

The process

1. We analyse your strengths, weaknesses, threats, and opportunities.

2. We study your audience — their fears, motives, and desires.

3. We examine competitors — trends, gaps, and your unique edge.

4. We define positioning: what, for whom, how and why needs to be done.

Ready to build strong branding? Start here!